The Eco-Friendly Business GREENMark is a micro certification sustainability Eco-Label for smaller businesses, anywhere in the world, that operate in a responsible, sustainable and environmentally friendly manner. It is operated in conjunction with Green Hospitality and GreenTravel.ie and any Irish tourism or hospitality B2C business that achieves the GREENMark will be listed on our consumer website www.greentravel.ie It is designed to support the All-Island Sustainable Tourism Assurance programme that commenced in 2024 which is administered by Failte Ireland and Tourism Northern Ireland and it supports many of the United Nations Sustainable Development Goals (UNSDGs)
The programme is primarily aimed at micro and small businesses that spend less than €100,000 per annum combined on Energy, Water and Waste. It can also act as an initial step for any size business that wishes to commence implementing sustainability within their business and easily leads into the Green Hospitality Awards.
The initial cost is €299 plus VAT for any business followed by, once certified, annual membership fees based on total environmental business costs.
Application Form
Standard Checklist
Download the Checklist to see what the GREENMark standards are and how easily you can implement them within your business.
Sustainability Standards
The Eco-Friendly Business GREENMark programme requires members to implement actions within the following sustainability elements;
- Management Commitment and Compliance
- Sustainability Planning & Targeting
- Environmental & Sustainability Performance Measurement
- Green & Responsible Procurement
- Staff Engagement & Employee Welfare
- Consumption Measurement
- Carbon Footprinting
- Responsible Communication
- Energy, Water & Waste Reduction/Minimisation Planning
- Local Community Engagement
- Biodiversity Planning
Businesses that can secure Eco-Friendly Business GREENMark Micro Certification
- Accommodation – B&B’s, Guesthouses, self-catering, camping, hostels, etc.
- PCO’s and DMC’s
- Visitor Experiences and Attractions
- Activity Providers
- Catering – Restaurants, Bars, Vendors
- Transport providers
- Artisan food & drink producers
- Any small business – as the standards required are applicable across all business types – not just tourism/hospitality
- If your business is not on this general list ask us as we want to be as open as possible – especially micro businesses
- The GREENMark can also be a first step for larger companies into the world of sustainability and act as a base for additional certification
Join now and start your sustainable journey Application Form